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Bestselling authors and internationally acclaimed speakers,
Anja Foerster and Peter Kreuz are definitely
not your typical conservative management gurus in grey suits. They
represent a new generation of European-based management thinkers.
Their style: Entertaining and fun, provocative and with a strong
bias towards action. Their mission: to help organizations identify
growth opportunities and game-changing strategies. It’s all about
innovation, energy and change.
     
     
Foerster & Kreuz are on a mission to expose the extraordinary. To do
so, they co-founded the 'Labor für Business Querdenken' (The
Laboratory for Business Unconventionalism) the
only organization worldwide that scans all five continents to track
down successful and unconventional business concepts and the people
behind them.
All this has one goal: to help customers fight commoditization and
find new avenues for growth.
Foerster & Kreuz's clients include many of the
world's most admired organizations, including BMW, Daimler, Deutsche
Bank, Gore, IBM, Mars, SAP, Siemens, Swisscom, Volkswagen and Xerox.
Anja Foerster
 Anja‘s
dynamic and thought-provoking presentations make her a sought-after
speaker. She clearly demonstrates that the future belongs to those
who dare to take risks and break old rules, and who seize the
opportunity to do just that.
Anja Foerster is a Financial Times best-selling author and received the
Business Book of the Year Award in 2007.
Having studied business administration in Germany and completed her MBA in the
USA, Anja subsequently lived in the USA and Austria for several
years and worked as a manager at Accenture.
Today, Anja Foerster lives in Germany and France and travels throughout the
world in search of unusual business ideas.
Peter Kreuz
 Dr.
Peter Kreuz is well-known as the business unconventionalist. With
his ground-breaking thinking, humour and a healthy disregard for
established wisdom, he challenges management orthodoxies and shows
how companies can achieve success by following unconventional paths
and conquering hitherto undiscovered markets.
He is a Financial Times best-selling author and
received the Business Book of the Year Award in 2007.
Peter Kreuz holds a doctorate in economics, having studied in Germany
and the USA. He was a senior consultant at Andersen Consulting, a
successful entrepreneur in Germany, Austria and the USA, and an assistant
professor at the Vienna University of Economics and Business
Administration.
Peter lives in Germany and France and scans the globe for the most
promising new business concepts.
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